Custom game continues to expand across all types of footwear. One of the rising trends is now becoming more prominent in the NFL. While many players receive PE’s with their brand contracts, not all players are that fortunate. One of the customizers that has stepped up to hook up some of the big names in...Continue Reading
It is widely agreed upon that the NFL is the hardest of the four major North American sports to push your personal brand as an athlete. With the use of helmets covering the players identities, as well as the strictest uniform policies around, professional football players only real avenue to personal expression is through their...Continue Reading
DeSean Jackson is planning to take the field in “I Can’t Breathe” cleats this Sunday. Reggie Bush was the latest NFL player to wear apparel with the iconic final words from from Eric Garner. Now the Redskins wide receiver is taking things a bit further with his cleats. Washington travels to New York to take...Continue Reading
Lynch es un tipo agradecido. Y también alguien que nunca va a pasar desapercibido. Según la cuenta de Instagram del diseñador Marcus Rivero, el RB de los Seahawks utilizará un par de zapatos personalizados para el partido del próximo domingo ante los Packers. No hay manera de que Lynch no sea noticia cada semana, dentro...Continue Reading
Redskins wide receiver DeSean Jackson could take the “I Can’t Breathe” message to the field this week with a pair of custom cleats. Many athletes, including the Georgetown men’sbasketball team, have sported the message — the final words of New York City man Eric Garner after he was put in a chokehold by a police...Continue Reading
The whole reason a company like Nike signs players up to endorsement deals is to get more exposure for their product. Then, consumers will go purchase them, up goes their profits. This season we’ve seen an uptick in customized cleats on the NFL gridiron. While we as fans love seeing what the players will rock...Continue Reading
How much would you be willing to spend on shoes if you were a professional athlete? That’s the question we must ask after seeing Washington Redskins wide receiver DeSean Jackson’s custom designed cleats that carry a $1,000 price tag. Jackson is among a wave of high-profile NFL players taking their game day cleats to shoe...Continue Reading
They’re a way for players to express themselves, distinguish themselves, even pay tribute to others. “It’s kind of like a car. You get a car customized. You build a home from scratch almost. It’s your own. You might have something, whether it’s your kids’ names or hometown or something like that that means something to...Continue Reading
Last year, Marcus Rivero’s customized shoes caused controversy with the NFL. This year, he’s going to be everywhere. Source: A SNEAKER RENEGADE FINDS A HOME @ Maxim.comContinue Reading
After taking charge of high fashion’s sportswear infusion, adidas continues to embrace the arts. When the company announced its new deal with the University of Miami this past January, it did so by having two sneaker customizers, including Marcus Rivero, design custom cleats for Hurricanes football icons. Once seen as a niche practice, customizing is now a celebrated...Continue Reading
