How much would you be willing to spend on shoes if you were a professional athlete?
That’s the question we must ask after seeing Washington Redskins wide receiver DeSean Jackson’s custom designed cleats that carry a $1,000 price tag. Jackson is among a wave of high-profile NFL players taking their game day cleats to shoe artists. Among the other stars following this trend are Reggie Bush, Terrell Suggs and Cameron Wake.
Of course, the artists aren’t free to do as much customization as they probably want, as the cleats must fall under the NFL’s rather strict uniform policy. According to artist Marcus Rivero, first time cleat violations cost the player a whopping $5,400. However, Rivero still believes the risk is still well worth it.