The whole reason a company like Nike signs players up to endorsement deals is to get more exposure for their product. Then, consumers will go purchase them, up goes their profits. This season we’ve seen an uptick in customized cleats on the NFL gridiron. While we as fans love seeing what the players will rock next. Nike is upset that you can’t see the logo.
Per TMZ Sports, several NFL stars have received warnings about wearing the custom versions of their products. They’re even threatening to cancel the deals if players don’t fall in line.
Source: Nike threatens to end contracts @ jocksandstilettojill.com
