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Complex
Image via Instagram It is widely agreed upon that the NFL is the hardest of the four major North American sports to push your personal brand as an athlete. With the use of helmets covering the players identities, as well as the strictest uniform policies around, professional football players only real avenue to personal expression is...
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Image via TMZ Sports How much would you be willing to spend on shoes if you were a professional athlete? That’s the question we must ask after seeing Washington Redskins wide receiver DeSean Jackson’s custom designed cleats that carry a $1,000 price tag. Jackson is among a wave of high-profile NFL players taking their game...
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